CW News

Analysing content beyond Google Analytics

Last night I gave my talk at Content, Seriously: Real strategies for real content. It was a pleasure to address a room full of content professionals, and a relief to be able to answer their questions.

If you couldn’t make it, or wanted the links, here’s a copy.

[slideshare id=59687482&doc=analysingcontentbeyondgoogleanalyticspdf-160317164624]